Being asked to discuss only one ethical issue of social media in education or business meant I had to prioritise one issue – discrimination.
Football, how is that business or education related?
The business world and the sporting world are growing ever-more intertwined. The premier league recently signed a deal for television rights worth more than £5 billion (BBC, 2015) and with the cost of squads exceeding £600 million (CIES Football Observatory, 2016) it is evident that football is not only a business, it’s big business.
Eva Carneiro – A case study
Eva Carneiro was famously the first team doctor at Chelsea FC for over 6 years between 2009-2015. Bizarrely, in the world of professional male sport, she was female. Throughout her time at the club she was subject to sexist chanting from the crowds (FootballExpressNews, 2015). Discrimination against Eva, hit the headlines in 2015 when the firt team coach was alledged to have called her ‘filha da puta’ – Portuguese for ‘daughter of a whore‘ during a game. Soon after this incident she lost her job and a claim of constructive dismissal was made and she then began to recieve a number of death threats online (The Guardian, 2016) via twitter. This case is probably the most high profile case of sexism, a form a discrimination that the beautiful game has faced to date.
Homophobia in football has been an issue raised for a number of years, and the fact that no professional footballers in the UK are ‘out’ speaks volumes about the levels of fear of abuse that would be received if players were to reveal their homosexuality. These fears, may not be as irrational as some may think. This year, Premier League footballer Andre Gray received a 4 match band for homophobic tweets made in 2012.
If footballers are found to be showing prejudices and discriminating on social media, one can imagine that fans, unfortunately, are too. Some people may argue that Andre Gray has a right to free speech and that although his views may be an ethical nightmare, he is nonetheless entitled to have them. A point that is discussed in the Guardian, (Guardian, 2014).
This Video highlights the issue of racism from fans.
In 2014, KickItOut conducted a survey of 200 professional footballers, In the video below I show 4 of the key findings.
These findings concur with those of the Telegraph too, (Telegraph, 2016)
It seems as if discrimination is rife in football still to this day despite wider society becoming more accepting of different races and sexual orientations. Perhaps the business of football, is lagging behind.
Football Observatory (2016), Manchester United Breaks Record For Costliest Squad, Available at http://www.football-observatory.com/IMG/sites/b5wp/2016/159/en/ [Accessed 25/11/16]
The Guardian (2014), Twitter abuse: easy on the messenger Editorial, Available at https://www.theguardian.com/commentisfree/2014/jan/24/twitter-abuse-abusive-tweets-editorial?CMP=twt_gu [Accessed 23/11/16]
Jack, S. (2015), Premier League in Record £5.14bn TV Rights Deal, Available at http://www.bbc.co.uk/news/business-31379128 [Accessed 26/11/16]
Press Association (2016), Eva Carneiro reveals she received death threats after chelsea departure, Available at https://www.theguardian.com/football/2016/nov/25/eva-carneiro-chelsea-sexism-football [Accessed 26/11/16]
Writer, S. (2015), Chelsea warn fans over ‘sexist’ Eva Carneiro chants, Available at http://www.footballexpressnews.com/11247/chelsea-warn-fans-over-eva-carneiro-sexist-chants/# [Accessed 25/11/16]
Image 01- KickItOut Flag, available at http://www.telegraph.co.uk/football/2016/09/06/discrimination-in-football-rose-during-201516-season-kick-it-out/ [26/11/16]
Image 02- Andre Gray, Twitter accessed via the daily mail at http://www.dailymail.co.uk/sport/football/article-3804452/Burnley-striker-Andre-Gray-suspended-four-matches-fined-25-000-homophobic-comments-social-media-dating-2012.html [Accessed 26/11/16]
Video 01- KlickItOut Campaign, available at https://www.youtube.com/watch?v=Qlg23USZwzQ [Accessed 25/11/16]
Video 02- Cohen, Z. Created using Powtoon available at https://www.youtube.com/watch?v=68OYgdFR8Do [Created by me 26/11/16]